The Friskies division of Nestle Purina, a leader in the pet products industry, wanted to provide a service to cat owners that would extend the awareness of their brand through an online magazine. The site would provide information on cat care and include interesting cat facts.

We provided a content management tool that allows the client to provide articles on the care of cats. The system allows entry in a number of different categories. Old articles are replaced by new ones automatically, making it easy to keep the site up to date.